🗓️ Event Details

Dallas CoCo Activation Workshop

Join us for a hands-on workshop where you'll take a real business question from hypothesis to production, all inside Snowflake CoCo. You'll start with a churn problem, test the theory leadership believes, find the signal that actually predicts churn, and then automate it so it keeps working without you.

The setup: Meridian's renewal rate dropped 7 points, and the VP of Revenue thinks pricing is the cause. You'll use customer, order, renewal, and support data to find out whether she's right. By the end of the session you'll have an evidence-backed briefing for the VP, a live risk model that refreshes itself, an alert that catches newly at-risk customers, and a dashboard that shows all of it.

💡 What We're Building

You'll work in CoCo the whole time, starting from a business question. You won't need a SQL worksheet:

• Investigate: Set a churn baseline, test the pricing hypothesis, and find the support-contact threshold where churn jumps. Then check whether the pattern holds across segment, ARR, tenure, channel, or region.

• Communicate: Write an executive briefing and action plan that debunks the myth and presents the real finding.

• Operationalize: Turn the finding into a CUSTOMER_CHURN_RISK dynamic table and a scheduled alert that logs newly high-risk customers.

• Prove it works: Load new support data and watch the chain run on its own. The dynamic table refreshes, risk rises, and the alert fires and records the evidence.

• Make it visible: Build and deploy a Churn Risk Dashboard as a Streamlit app in Snowsight.

• Measure: See which warehouse, compute, and CoCo resources the exercise used.

What's Next: The same workflow applies to your own data. You can take any hypothesis, test it, and turn the answer into automation that runs without you. We'll close with a quick look at where to take it next.

Good for: data analysts, data engineers, analytics leaders, and anyone who wants to go from a question to a deployed, self-monitoring answer in one session.

No prior Snowflake experience required.

Don't miss out on this opportunity to learn about 🛠️ practical applications from Snowflake experts, network with peers, and gain powerful new skills.  To secure your spot please be sure to RSVP to the event. We look forward to seeing you there!

👉 Just Bring a Fully Charged Laptop

You'll need a laptop with a terminal, a code editor (VS Code, Cursor, or similar) and admin rights to install a CLI tool. Wi-Fi will be provided. Your environment is fully pre-provisioned. You get a ready-to-use Snowflake account with the data already loaded, so you don't need a trial signup or local install.

🏢 Venue Details

This month's event is at the Pizza Hut Corporate Office in Plano, Texas.

📍 Pizza Hut Corporate Office
7100 Corporate Drive
Plano, TX 75024

🅿️ Parking for attendees is FREE in the open parking lot.
Note: the parking garage is reserved for employees only so please park in the open lot.

✅ What to Expect

Practical Learning: You’ll walk away with practical insights and real-world skills you can immediately apply to your projects.

Networking with a Purpose: This is more than just an event; it's a community. Connect with fellow Data Engineers, Data Scientists, Software Developers and AI Enthusiasts who are actively building with Snowflake.

Fuel for Your Creativity: We’ll provide complimentary food and drinks to keep the ideas flowing and the conversations going.

🎵 Note: The Dallas - Ft Worth, Texas (DFW) Snowflake user group is an all-volunteer community-led event group. Food, drinks, and swag are provided by ❄️ Snowflake. There is no cost for attendees but we do kindly ask that you RSVP in advance so that we can make sure to have food and a chair for you upon arrival.

📋 Who Should Attend

This event is for anyone who loves to build, create, and innovate with data. Whether you’re a seasoned architect, a data professional looking to streamline your workflows, or a developer just starting your learning journey, this is your opportunity to gain new skills, share ideas, and connect with a dynamic tech community.